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The Recession Proof Pet

__________________________________

For Immediate Release - October 30, 2008

With the world wide economy in turmoil and our household budgets stretched to the maximum there simply is no spare cash left over for unexpected expenses such as veterinary bills. Animal Friends Insurance have several levels of cover ranging from just a few pounds per month to comprehensive full life time policies to help protect you against unforeseen medical expenses for ongoing conditions and to give you some peace of mind during these trying times.

The past few months have shown that pet owners are purchasing record numbers of insurance policies from Animal Friends over that of past years. We believe, as do many others, that this is partly due to the present uncertain times. British families fear they simply cannot take the chance of something unforeseen happening to their pets, resulting in a costly vet bill.

Across the country households have seen mortgage increases of £200 to as much as £400 a month as their fixed rate mortgage deals come to an end. Adding to this are the increasing numbers of business closures and escalating household fuel bills. So as the Citizens Advice Bureau increasingly reports record numbers of people coming to them with debt problems and all families having to cut back on meals out, luxury food items and even child care, it seems that these same families are making a big effort to purchase pet insurance as a precaution.

It is well known in the industry that more claims are made for pet related illness rather than accidents. Similarly insurers are reporting that they find claim ratios are 1 in 4 and often as high as 1 in 3 for pets requiring veterinary treatment each year. Another important fact is that veterinary fees are rising faster than inflation and pet insurance claims are made more frequently than other household or car insurance claims.

Some startling facts found by research done by a large supermarket is that 1.6 million pet owners have had to put down at least one pet dog or cat over the past five years because of not being able to cover a vet bill. To avoid this unnecessary heartache many are looking into getting lifelong policies for their pets.

David Green, spokesman for the RSPCA said: "The vast majority of responsible pet owners do get insurance. But people often do not appreciate the cost of vet treatment. People are out of touch with what it can cost. Insurance is a relatively small outlay in comparison."

Animal Friends Insurance is a not-for- profit organization, which means all of the net profits that are made from their Pet Insurance policies go directly to charities which help animals in need. The charities that they provide aid to are worldwide and include; Animal Asia, The Born Free Foundation, donkey and horse sanctuaries in Israel and the Gambia, as well as smaller charities such as Somerset and Dorset Rescue and Woodlands Animal Sanctuary.

In difficult financial times like these charitable donations are one of the first things to be hit with the media reporting a huge downturn in public funding for charities. Because of this sad fact Animal Friends has teamed up with The Mayhew Animal Home, one of the busiest animal sanctuaries in London, rescuing thousands of animals from cruelty and neglect each year, form cats and dogs to rabbits and many other animals. To help the Mayhew's important work, Animal Friends Insurance will be donating £5 for every policy sold when a pet insurance purchase is made right until the end of November 08, a buyer just has to give the promotional code MAY1 at the time of purchase to trigger the donation. So whether you phone Animal Friends Insurance to buy a policy - or buy online - mention the promotional code MAY1 and Animal Friends will earmark £5 towards this worthy cause on your behalf.

Deciding to get pet insurance through Animal Friends is two-fold; you get peace of mind from knowing you will be able to provide for the four-legged members of your family and you will also be contributing to charities around the world who together help many thousands of animals in need.

Further Information about Animal Friends Insurance

Animal Friends Insurance is a non-profit making insurance business, which donates 100% of its net profits to animal welfare charities worldwide. The company was founded in 1998 and offers competitively priced dog and cat insurance products. In 2005 Animal Friends Insurance's managing director, Elaine Fairfax, won the NatWest everywoman Award for achieving the most outstanding success in business. Animal Friends currently insures around 30,000 pets at a £5 million gross written premium

Animal Friends Insurance Services Limited, a company registered in England and Wales No. 3630812. Animal Friends is regulated by the Financial Services Authority, FSA Registration Number: 307858. This can be checked by visiting the FSA website www.fsa.gov.uk/register or by contacting the FSA on 0845 606 1234. Animal Friends and its Logos are protected by Trademark.

See also:

November 2009: Top 5 Pocket Pooches - Animal Friends Insurance Article

November 2009: Who Will Take Care of my Pet While I'm on Holiday?" Animal Friends Insurance Article

November 2009: Helping Pets Cope on Bonfire Night - Animal Friends Pet Insurance - Protect your pet during the firework festival

October 2009: Wild Futures and Animal Friends Insurance Form Partnership - The insurance company's pledge of a donation of over £7,000 in support of Wild Futures' primate rescue and rehabilitation work comes at an exciting time for the charity, which launched its new name and image just last week. Wild Futures was previously known as The Monkey Sanctuary Trust and draws upon over 45 years of experience in primate welfare and conservation

June 2009: Animal Friends Insurance Fund Severn Lifeboat Charity to Rescue Stranded Dolphins - Animal Friends Insurance, the UK pet insurer that dedicates its net profits to funding animal welfare projects worldwide, has funded a 20 strong team out of 120 crew members of the charity SARA (Severn Area Rescue Association) to be trained on a "mammal medic" course to rescue dolphins and other marine mammals stranded in the Severn Estuary in South West England.

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Don’t forget to keep your pet insured despite the economic downturn - November 2008


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